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Customer.io Fall Release

Smarter marketing through Agent-recommended experiments

Customer.io's Fall release brings Agent-recommended experiments and a new default email editor to your marketing. Key features: • Ask your Agent which experiments to run next • Get specific experiment ideas for your automations • Run experiments across multiple automated campaigns • Design Studio as the default email editor • Agentic drafting built into email creation The Agent reviews your messaging and suggests tests you can launch right away, so you spend less time guessing what to change. Each suggestion targets a specific automation, giving you a clear starting point for improving open rates, clicks, and conversions. Results from your experiments help you refine messages over time. Design Studio is now the default editor for building new emails. Its built-in drafting helps you move from a blank canvas to a finished message faster, and you can adjust every draft before it goes live. This release is built for marketers, lifecycle teams, and growth managers who run automated email programs and want to improve performance without building complex test setups by hand. It fits teams looking to re-engage customers, refine onboarding sequences, or test new email designs with minimal effort.
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