Guidance

Guidance is specialized operations software designed for small to mid-sized CPG brands navigating the complexities of co-packers, organic certification, FSMA 204 requirements, and multi-channel distribution. Key features include: • Real-time Cost of Goods Sold (COGS) • Comprehensive lot traceability • Organic mass balance tracking • Material Requirements Planning (MRP) • Active contract monitoring Unlike traditional Enterprise Resource Planning (ERP) systems that demand extensive, costly implementations, Guidance configures itself through a straightforward conversation about a brand's specific operations. This innovative approach eliminates high implementation fees and allows businesses to gain immediate insights into their margins and compliance, even with imperfect initial data. The system is built to handle the realities of SMBs, providing provisional landed costs with industry benchmarks when exact figures are unavailable and flagging areas for refinement. Guidance goes beyond passive data storage by actively monitoring operational data against signed co-packer and supplier agreements. It instantly flags invoice deviations from contracted terms, removing the need for manual reconciliation. When an input changes, such as a freight rate increase or a yield loss at a co-packer, every affected margin, reorder point, and compliance figure updates in real-time. This provides live, accurate margins by SKU, channel, and customer. Built by a CPG operator who needed a robust system to run their own brand, Claros Farm, Guidance is ideal for food and beverage brands, health and beauty companies, and other CPG businesses seeking to optimize their supply chain, ensure compliance, and understand their true profitability without the overhead of enterprise-level software.