SoTrace

SoTrace offers comprehensive brand mention tracking across major social platforms, providing a centralized, live feed of all discussions about your product. Key features include: • Real-time monitoring across 8 social networks • Automatic sentiment analysis for each mention • Share of voice insights and trend spotting • Customizable alerts for specific mention rules • Topic tagging, saved dashboards, and CSV export This platform continuously polls X, TikTok, Instagram, Reddit, YouTube, LinkedIn, GitHub, and Threads, capturing mentions seconds after they are posted. Each mention is not just collected but also interpreted for intent and sentiment, allowing you to easily sort praise, questions, and complaints without manual review. This deep analysis helps you understand public perception and react quickly to critical discussions. Beyond basic tracking, SoTrace integrates these insights into a bigger picture, providing valuable data on your share of voice and emerging trends. You can set up specific rules to receive instant alerts when mentions match your criteria, ensuring you never miss an important conversation. Customizable dashboards and topic tagging further refine your monitoring experience, making it easy to focus on what matters most. SoTrace is ideal for marketing teams, PR professionals, product managers, and community managers who need to stay informed about their brand's online presence. It enables proactive engagement, reputation management, and competitive analysis by providing a clear, actionable view of public discourse.